Target’s New Swimsuit Line Is Legit Made for Every Beach Body

Target Corp. has unveiled its newest exclusive brand: a line of swimsuits called Kona Sol.

Kona Sol swimwear, a size-inclusive collection (available in XS to XXL, with select styles in 14W to 26W!) created for women who are focused on style, comfort and fit.Prices range from $18 to $45.

"We know the search for the perfect swimsuit can be daunting. Our goal is to make shopping for swimwear fun, easy and inspiring." Mark Tritton executive vice president and chief merchandising officer of Target, said in a blog post.

"We created Kona Sol to compliment our already incredible assortment of on-trend swimwear, giving women a full range of style and options."

Now available in all Target stores and online at Target.com, Kona Sol features modern, classically cut bathing suits designed for women of every age. The collection features the latest design and fit innovations that deliver chic and sophisticated suits that inspire confidence, whether you’re rocking a mix-and-match bikini, tankini or one piece.

In the last two years, Target has launched an extensive collection of its own brands, both in stores and online. Some of the new brands introduced this year include Universal Thread, a women's denim line, Opalhouse, a colorful home brand and Cravings, a new line of cookware from celebrity Chrissy Teigen.