Saint Somebody Launches in the US
/Saint Somebody, an Australia-based swimwear brand catering to the modern woman, has officially launched in the U.S. market.
Created on Australia’s Northern Beaches in 2017, Saint Somebody was founded by Sophie Henderson-Smart, a mother of two and Sydney native. Preparing for a European beach getaway, Henderson-Smart failed to find a swimsuit that catered to her own curves but did not boast loud and garish designs, fit awkwardly or fall apart due to flimsy material. After struggling to find a swimwear label that was fashionable, high quality and looked good in all the right places, Henderson-Smart decided to create the product she had been searching for; thus, Saint Somebody was born.
Saint Somebody embraces sophisticated silhouettes and celebrates the beautiful diversity of womankind, giving women sizes 8 to 16 swimsuit options that make them feel good. Saint Somebody designs the fit specifically for this size range and combines two layers of fabric for the ultimate in seamless coverage. Each detail on every piece is thoughtfully designed with a woman’s natural curves in mind. Henderson-Smart personally tries on every swimsuit she designs to ensure a perfect fit.
“I love the water and I was unable to find a swimsuit that made me feel like I could comfortably and happily take on the beach or pool in style,” said Henderson-Smart. “I wanted a product that ticked a basic list of needs that didn’t currently exist. Knowing what was available in the mainstream market and online, I used my business and marketing experience to create the swim line I had been searching for.”
Designed in Australia and ethically made in Bali, Saint Somebody is environmentally conscious in both production and distribution. Giving back to the planet is incredibly important to the brand, and it has partnered with B1G1, a nonprofit that uses the proceeds from every sale to assist a remarkable array of global causes. To date, Saint Somebody has given families in Cambodia 10,080 days of access to clean water and families in India 1,050 days of access to lighting.