MAISON LEJABY LAUNCHES NEW SWIM CONCEPT LEJABY WAVE
A new collection, a new identity, a dedicated ethical shift, and an inclusive focus – welcome to Lejaby Wave, a new concept swim sensation for Spring 22. Designed as an ode to women who thrive around water and all it embodies, the collection combines eco-friendly materials, precision cuts and high-end finishes.
Four distinctive lines made from one sublime fabric (the biodegradable, responsive, innovative, and shaping Amni Echo Soul) make up the collection – Nouvelle Vague, Abysse, Naïade, and Ecume. A simplified approach, each costume or set is £99 retail and the color palette is bold: limonata, ficus, blue waves, vitality, flashy pink, with black, linen, and cranberry. Sculpted, clean lines propel swim pieces into elevated statements that have function at the heart of their conception.
Lejaby Wave will launch in March in all Fenwick stores and selected Flannels and Fraser stores as well as online at the dedicated UK website of Maison Lejaby.