'Colombia, The Best-Kept Secret of the Americas,' revealed its Swimwear Ambassadors latest collections at Miami Swim Week
'Network Big,' powered by ProColombia, was a unique pop-up that took place at the Faena Bazaar during Miami Swim Week and showcased new inspirations in tropical lifestyle that ranged from exclusive designs with high-tech innovation to eco-friendly, sustainable brands.
The Colombian Swimwear ambassadors who featured their exclusive designs included: Leonisa, Waimari, Touche, Palo Rosa, Mola Mola, Martin Pescador, Laura SAS, Kibys, Eterno Verano, Estivo, Awa Clothing, Airavata, Hemali / Agridulce, Maygel Coronel, Ancora, Elissa, Aqua, La Valentina, Estefania Turbay, Irgus, among others.
Located in the heart of Miami Beach, The Faena Bazaar was transformed into a spectacular interactive location with the use of augmented reality and technology on its walls, the experience for buyers, media and influencers made a perfect moment to inspire them to know more about the Colombian brands.
This event was part of Pre-Coterie: Pop-Up at the Faena Bazaar, a curation of international Designers Collections & Beauty. Colombia's luxury boutique St. DOM featured the best of Colombia's rich art, designs and fashion offering.
Colombian swimwear exports registered more than US$19 millions in 2017. In the first trimester of 2018, the exports marked US$5.1 millions in which the US continue to be leading with a 37% of the destination market. (source DANE).